Gee-Force has had a facelift and is now live and ready to go.
Gee-Force supply hydraulic tools, focusing on hydraulic bolting equipment, to various different sectors. These sectors include oil, energy, gas and wind power, construction and industrial in-plant. The company is based in the North West of the UK but due to the quality of the service clients receive their client base is spread throughout the country.
The new re-design has brought a level of brightness to the site, changing the background colour to grey as opposed to black and using the colour orange for the main navigation bar. The website also contains a slideshow of photos that scrolls through a number of industry related pictures automatically. These changes make a big difference to the overall look of the website making it more colourful and brighter overall. Due to the change in colours from darker to light, the overall look of the site is less cluttered and it appears more spaced out.
As well as aesthetic changes there were a number of major features added to the site to improve the interest of the site for clients. The site has had an ‘industry news’ page put in place allowing the website owner to upload and link to industry news stories that they may find relevant. A Blog has also been implemented allowing the website owner to blog and write about other things that the users of the site may find useful and relevant to them. Not only do these two features help to improve the sites appeal by giving people more reason to visit the site other than to just look at potential products, they also allow the sites owner to display that they are up to date on relevant news and that they are knowledgeable within the industry, helping to build the customers faith in them.
Gee-Force has changed from a dark, cluttered website, to a bright, clean website which has more than just selling of products to offer to customers.
